Scenarios

Deal Structurer

Model floor-plus-upside comp, cashflow ramp, and recurring annuities.

1. Client Base & Ad Spend

$
$

2. Media Buyer Base

15%
$
$

3. Pipeline & Upside

1.0
$
10%
$
10%
25%

4. Ramp Delay

Sales cycles delay performance pay. Modeling 2 months of pure base cashflow before the first commission (and subsequent MRR) hits.

Agency Net (Steady State)

--
Net Base (Retainer - Floor) --
Net Install Comm. --
New MRR Added per Month --

6-Month Cashflow (Agency Net)

Shows the ramp valley and compounding support MRR.

Media Buyer Comp

Effective Rate
--/hr
--
Floor Base --
Upside Share --