Practice
No standing menu, because there’s no standing problem.
How scope happens
Scope comes out of a conversation — the outcome you’re after, and what’s actually in the way of it. If we can’t describe what “done” looks like, we won’t quote it.
That conversation is the whole engagement in miniature. It is also free, and it is not a sales call: if the honest answer is that you don’t need us, that is the answer you get.
Where people usually are
Four situations account for most of the conversations that start here. They aren’t service tiers — they’re the shapes a constraint tends to take before anyone has named it. Most people recognise themselves in one, and occasionally in two at once.
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Something is wrong and nobody can name it.
Traffic is soft, the site is slow, the roadmap keeps slipping, and the internal read is that it’s three unrelated problems. It’s usually one.
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The decision is made and the capacity isn’t there.
You know what needs building. What’s missing is someone to own it end to end.
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The judgment is needed more often than the headcount.
A team that ships fine but keeps making architecture and vendor calls above its pay grade.
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Something inherited is now yours.
A platform, a stack, or a migration someone else started, and a business that can’t stop while it gets sorted.
Terms
Whichever of those you’re in, the terms are the same.
Priced against the outcome, not the hour. Third-party costs pass through at cost, contracted in your name where we can. Partner incentives get disclosed before they matter. Everything that gets built is yours.
We reach for WordPress often, because we know it end to end. Competence, not allegiance.